More Facts about Adidas!
Did You Know? Fascinating Adidas Facts 🏃♂️👟
- The Sibling Rivalry That Created Two Giants
- The story of Adidas begins with a family drama - two brothers, Adolf (Adi) and Rudolf Dassler, who split their original shoe company.
- This split led to the creation of both Adidas and Puma, turning their small German town into the "Capital of Sports Shoes."
- Their rivalry was so intense that the town of Herzogenaurach was literally divided, with workers and their families pledging loyalty to one brand.
- Olympic Glory Before The Brand
- Before Adidas officially existed, Adi Dassler made shoes for Jesse Owens in the 1936 Olympics.
- Owens won four gold medals wearing Dassler shoes, making history and providing early proof of the brand's quality.
- The Famous Three Stripes
- Adidas bought its iconic three stripes design from Finnish brand Karhu Sports for just €1,600 and two bottles of whiskey!
- Initially, the stripes were added to provide support to the sides of the shoes, not just for decoration.
- Innovative Moments
- Adidas revolutionized football in 1954 when the German team wore their boots with screw-in studs in the World Cup final.
- The boots helped Germany win against Hungary in what became known as "The Miracle of Bern."
- Pop Culture Impact
- Run-DMC's song "My Adidas" (1986) led to the first endorsement deal between hip-hop artists and a major corporation.
- The deal was worth $1 million - unprecedented at that time.
- Sustainability Pioneers
- Adidas has committed to using only recycled polyester in all its products by 2024
- In 2019, they produced 11 million pairs of shoes made from ocean plastic.
- Modern Success Stories
- The Stan Smith shoe was originally designed for tennis player Robert Haillet in 1963
- It has sold over 50 million pairs, earning a spot in the Guinness Book of World Records
- Fun Facts About Production
- Adidas produces over 400 million pairs of shoes annually
- The company employs over 60,000 people worldwide
- Their headquarters in Germany has its own swimming pool and gym for employees
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